Rachana Reddy Accessories was born out of the creative passion of bringing forth avant-garde fashion accessories, artful concepts & detailing to life.
With an emphasis on clean cuts, elegant motifs & fine detailing, Rachana' s designs strive to blend tradition with contemporary luxury for the versatile woman of today.
Since her launch in winter 2010; debut show at Lakme Fashion week, SS11 in Mumbai, and Wills India fashion week SS13, Delhi, Rachana’s work has received wide recognition for the unique designs and detail oriented craftsmanship. She aspires to make truly inspired accessories that are artistically evocative; reflect the spirit of the contemporary woman, and one-of-a-kind pieces that will live on like jewels in the crown. The products are elegantly age versatile and include clutches, small bags and costume jewellery in distinct combinations of wood, silks, leather, resin and metals.
Her work has been featured across the web and several major fashion and design publications such as WGSN, Wallpaper, Vogue, Grazia, Harpers Bazaar, Elle, Marie Claire and so on.
Rachana recently received the ‘Grazia Young fashion Award 2013' for excellence in Accessories(Bags) design and was also featured in ‘Elle graduates’ as one of the hottest designers of 2012
The label is currently retailed across 15 hi-end boutiques in India and internationally.